Step 1: Create a Business Manager Account
Go to business.facebook.com and click the big blue Create Account button in the top right.
Step 2: Enter Your Business Details
Step 3: Add Your Business Details
Here you can add existing pages or create a new page altogether.
If you manage Facebook pages for clients or other businesses, you can also request access to someone else’s page.
Step 4: Add Your Ad Accounts
Note that once you add your ad account to Facebook Business Manager, you can’t remove it. It’s especially important only to add accounts you own.
To access a client account, click Request Access instead.
Step 5: Add People To Help Manage Your Assets
You can add team members so you can have a whole group of people working on your Facebook business page and ad campaigns.
You can decide whether to give these individuals limited account access (choose Employee access) or full access (choose Admin access).
Step 6: Add All Other Relevant Assets
Now that you’ve got your Facebook assets set up, you can connect all of the other assets required for managing your account. This includes (but is not limited to):
Linked Instagram accounts
4. How to use Business Manager
Now that your Business Manager account is set up, let’s look at how to navigate the platform…
This is where you can see all of the People who fall under your Business and control what assets they have access to and their role under each asset.
You can also manage the other Agencies who have access to your assets and System Users (apps).
This is a breakdown of all of the Pages, Ad Accounts, Apps, Instagram Accounts and Whatsapp Accounts you own or have access to under your Business.
Your data sources track the actions (for example, views, adds to cart or purchases) people take on your website, mobile app or in your store. Data sources include Pixels, Catalogs and Offline Events.
Under Brand Safety you can choose where and how your content appears.
This includes Domain Verification & Block Lists (apps, people & pages).
The remaining sections of Business Manager are not very commonly used but still worth noting:
Registrations (News Pages)