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How much does social media marketing cost in Australia?

One of the major questions asked by a prospective customer of an agency is “how much does social media marketing cost?”. Given that we’re in Australia, that question often gets narrowed down to “in Australia?”. The question of cost and ultimately budget tends to be one of the major constraining factors in deciding to [...]

The Aston Social Guide to Instagram Marketing in 2018

What is Instagram? Essentially, Instagram is a free photo and video sharing social media platform.  Much like Facebook, everyone who has an Instagram account has a personal profile, news feed and direct messages. Users can share content with their 'followers' by posting images or videos to their profile. You can also see posts from the [...]