Social Media Manager VS. Community Manager

The terms 'Social Media Manager' and "Community Manager' are regularly used interchangeably. However, they both have different responsibilities and goals that ought not to be glossed over. It's easy to get the lines between the two roles blurred, so we thought it'd be a great idea to explain the difference - for the sake of [...]

What is Social Media Marketing

Social media marketing is quite literally the process of marketing your business on social media. Gaining traffic, attention, brand awareness and ultimately sales, on social media. The term 'social media' encompasses many different social actions. Take Twitter for example - it is a social platform designed to allow people to share short messages or [...]