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A Content-driven Community

It is no secret that the world has become a very different place recently. People are feeling disconnected from one another, and we ask ourselves why? In an extremely digitalised world, with social platforms connecting people in a way that we couldn’t have imagined years ago, why are we feeling like this? Networking events are [...]

9 Ways of Making Sure That You Have a Professional Profile on LinkedIn

Social Media has become the place for one’s self-expression.  For businesses, social media provides a way of advertising that cannot be matched by all other platforms.  It reaches the market in a more targeted way.  For some businesses, social media reaches a market that the business owners did not even know they had. Social [...]

How much does social media marketing cost in Australia?

One of the major questions asked by a prospective customer of an agency is “how much does social media marketing cost?”. Given that we’re in Australia, that question often gets narrowed down to “in Australia?”. The question of cost and ultimately budget tends to be one of the major constraining factors in deciding to [...]

How to Build a Professional Personal LinkedIn Profile?

Building a professional LinkedIn Profile is not that hard.  Well, maybe not for us at Aston Social because we have built dozens upon dozens of profiles that have made a good impression on others. However, we really love sharing and we do not like keeping things to ourselves so we have created a list that [...]