How to Build a Professional Personal LinkedIn Profile?

Building a professional LinkedIn Profile is not that hard.  Well, maybe not for us at Aston Social because we have built dozens upon dozens of profiles that have made a good impression on others. However, we really love sharing and we do not like keeping things to ourselves so we have created a list that [...]

Facebook Advertising and Increasing Your Audience Base

Facebook Advertising and Increasing Your Audience Base Facebook Advertising is one of the most popular and common ways of gaining brand awareness of social media.  Since everybody and their dogs have their own Facebook profiles, anybody who wants to make a business grow and thrive would need to make sure that they use Facebook advertising [...]

Pinterest Should Be Your SEO Target

In 2016 if you told us that Pinterest would become the next way to rank on social engines, we would have said that you were insane.  Fast forward to 2018 and here we are, Pinterest-dependent and Pinterest-addicted. What happened to us at Aston Social? Pinterest has definitely come a long way.  From a growing social [...]

The Importance of Social Media

Small local businesses need to read this and stop whatever it is they are doing because we are dropping a bomb that nobody would see coming.   We have received some important queries from small business owners about whether they need to have a social media account or not and we will answer that here. [...]

Have You Heard About Pinterest?

So a new kid on the block has been making rounds on social circles – Pinterest. Pinterest is a social tool that enables businesses and individuals to share their own thoughts and ideas through the use of images.   Kind of like Instagram for heavy picture users, Pinterest engages the audience by having specific boards [...]

Basic Social Media Etiquette for Newbies

Basic Social Media Etiquette for Newbies Everybody now uses social media.  It has really taken over the world to make it more interactive from pole to pole.   While social media does not really have clear rules that should be followed, social media also has a lot of unspoken rules.  Basic social media classes should [...]

How to Choose the Right Social Media Platform for Your Business in 2018

It is common knowledge right now that every business needs to have their own social media accounts.   Unfortunately, not all businesses are big enough to make social media platforms at the same time.  So, businesses often have to choose between platforms that would work for them.  They need to know which one would make [...]