Since its inception in 2018, TikTok has penetrated far deep into the social media world. Today the platform has more than one billion users, with more than 500 million active users monthly. This makes the platform an attractive site for small and big businesses to reach out to their audiences. With its 10 to 15 seconds informal videos, it is a great tool to communicate to your audiences. Using trending topics, hashtags, challenges, and live streams, you can create an informal ad to make an impact on your audience.
Here are four simple and effective tips to promote your business using TikTok.