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What’s in A Word? Social Media Terminology for Old Timers

We get it.  There are some terms that mean very different today as they did before.  Because of this, Aston Social has created a little bit of our own dictionary to help business owners get a little bit into the social media jargon. Common social media marketing terminology: SEO SEO is short for Search Engine [...]

Social Media Monopoly

Social media monopoly plays a significant role these days, impacting almost all industries The Behemoth Every industry, in Australia at least, has a monopoly or duopoly in it. Banking, insurance, grocery, hardware, you name it and I’ll bet that anyone in Australia can name the behemoth in each of those sectors. By contrast, social [...]